DOES YOUR CULTURE FIT YOUR BRAND PROMISE?
IS YOUR CULTURE DRIVING COMPETITIVE ADVANTAGE?
Yes No Are employees proud of your brand promise? Actively seeking fresh ways to fulfill it?
-or-
Yes No Is the company's purpose invisible, on a plaque or in a desk somewhere?Yes No What is the mood of your organization? Are people welcoming change, curious about creating new opportunities to serve?
-or-
Yes No Bemoaning the market environment and hoping it will change?Yes No Are you regularly dialoguing with Customers and Suppliers,
listening to their concerns, ready to co-invent new ways
to serve?
Yes No Does your IT system support the inquiry? Make it easy?
Yes No Are employees and executives rewarded for engaging in the Dialogue and finding new opportunity?
-or-
Yes No Are you stuck in a 20th century business model, looking for better ways to "push" your products?Yes No Do you have a robust system for designing and tracking the network of promises that comprise your operations?
Yes No Can you anticipate which milestones may be at risk well in advance?
-or-
Yes No Are people rushing around putting out fires?Yes No Are managers blindsided by poor performance?
Yes No Is learning a robust strategic discussion in your organization? Prioritized to fit with business strategies?
Yes No Is critical feedback welcomed - a step on the road to improvement?
Yes No Do your managers lead with inquiry? Working to keep
peoples' brains nimble and able to deal with uncertainty?
-or-
Yes No Do people look to cover up what they don't know?Yes No Is gratitude for Customers and colleagues an everyday event?
Yes No Do people feel appreciated?
Yes No Are you keeping the best people in the industry - the ones everyone wants to hire?
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Are your people in shape?
Business faces a period of unprecedented change. It affords great opportunity for those who can embrace change: let go of what has worked in the past and explore what might serve the future.
Want to make sure you can? Contact marsha@bestwork.biz or 503.265.8704
